Hattitude

"Working 24/7 – your business becomes a full-time venture even when you're not at the studio. Switching off can be very difficult when there is so much to do."

Do you think you're ready to give most things up in order to build your own little world, in the form of a fashion label? Follow me.

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Edith Head ( 1897 – 1981 ) dressed stars from Grace Kelly and Elizabeth Taylor to Sophia Loren and  Audrey Hepburn. Undoubtelly Hollywood's most famous and influential costume designer, Head designed clothes for over a thousand movies.

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"Managing is like holding a dove in your hand. If you hold it too tightly, you kill it, but if you hold it too loosely, you lose it."

Being a good boss is tricky. Even the best need a coach in order to gracefully juggle with everything thrown at them. And that's what Robert I. Sutton is trying to help with.  

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"Taste cannot be tought, but can be acquired. You must be born with the good taste of wishing to aquire good taste."
                          Hardy Amies, London fashion designer and royal dressmaker – 1954

This week's book is a quotationary!
Alphabetically ordered, hundreds of witty, audacious and sometimes shocking statements that date from post 1850, which define fashion as it relates to women.

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"Artists [...] tend to have a horror of the mechanics of business. Terms like 'cashflow forecasts', 'spreadsheets', and ' VAT returns' stir up feelings of, at best, boredom, and at worst, pure terror."

I must tell you, I can't remember the last time I laughed this much while reading a book!
If you're an entrepreneur yourself, you will most certainly feel the same way.
And if you're thinking of starting a business, believe these stories to be universally true and memorize these pieces of advice, as they are genuinely useful.

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Never judge a book by its cover. Literally.

Behind this book's supposed shallow title hide plenty of  facts from the dark side of the 1 trillion dollar industry. Which might just make you question your own actions more...

Warning! This is a must read for anyone that aspires to be an aware and responsible fashion consumer!

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The Boater? The Trilby? The Deerstalker? How about 'The Pork Pie'...?
No idea what those mean? In that case, you should indeed read this book! :)

"There are so many hats out there in the big, wide world, that it's hard to know where to start. In case you're feeling utterly bamboozled at the prospect of beginning the search on your own, here are a few pointers to help you in your choice."

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No, this is not a resolution!
It would've been called that if I had just said I would like to read more this upcoming year.
But actually buying 52 books and stating right here and now that for an entire year I will be posting a book review each Friday, that most certainly makes it a plan! :)

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There's only a week left until Christmas and you haven't bought all the gifts, have you!?

No worries, it happens to all of us! :)

So here are a couple more ideas on how to surprise those people dear to you!

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Christmas should not be about consumerism, expensive gifts or stressing out. And that's why you should stay out of shopping malls. It will be almost impossble to find something truly special, worth it and not curse for hours while making your way from shop to shop alongside another thousands of  people on the rush.
So let's see what alternatives are out there...

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For thousands of years it is believed that the evil eye is one of the largest threats to anyone who has been praised or received much admiration.

Which, from what we've heard, happens often when wearing NITA SAO hats and clothes! :)

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We're always on the run!

Even if we'd want to dress up every day, our crazy lives just don't allow us to.

This new collection is for all the busy bees and early birds out there!

Needing comfy clothes but wanting to stay fly!

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Welcome...to the Haunted House Of NITA SAO!

The brand's 3rd anniversary is approaching fast so I decided to celebrate it by throwing a spooktacular Halloween party. And at the same time launching this year's two fall-winter collections.

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So here we are for part 2 of how to throw a spooktacular Halloween party with as little spending as possible.

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There are few things that I am more crazy about than hats, but Halloween and throwing parties are up there on the list! And because large events come along with spending big time, here are a couple tips and tricks on how to make your own creative Halloween decorations, while recycling/reusing items you probably have laying around the house as we speak.

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I've already told you how much I love autumn! It's such a poetic season! And it must be celebrated! And what better way to do that than with a CONTEST! :)

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My soulmate.
It has almost always been autumn. I might have cheated on it from time to time, with either winter or spring. But never summer...

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One of my favourite events of the year took place a couple days ago and I am now here to answer the most asked questions about it.

Why? Where?

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"Geisha is an artist of a floating world. She dances, she sings, she entertains you, [...] the rest is shadows, the rest is secrets."

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As much as I love the rain, I know plenty of people that don't. People that need sunshine and colors to feel fully charged and happy. I can't control the weather, therefore I give you Color BOOM!

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